Crm & Loyalty Analyst

BP Retail UK

Vienna, Austria
Base: €76,000 (collective agreement); bonus: yes (...
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3+ years analytics or crm experience
Advanced sql and python proficiency
Power bi dashboard development
** BP Retail UK is seeking a CRM & Loyalty Analyst to join their Marketing team in Vienna, Austria. The role focuses on leveraging customer analytics to enhance loyalty programs, requiring hands-on experience in CRM, data analysis, and reporting tools. **

Job Summary

  • This role focuses on turning complex loyalty data into clear stories and actionable recommendations to drive customer-centric growth.
  • The successful candidate will own the CRM contact plan, optimize customer journeys, and build high-quality reporting dashboards using Power BI.
  • BP offers an attractive remuneration package including a bonus system, equity matching, and a gross annual salary starting at €76,000.

Matching Summary

Match Score: 75

** BP Retail UK is seeking a CRM & Loyalty Analyst to join their Marketing team in Vienna, Austria. The role focuses on leveraging customer analytics to enhance loyalty programs, requiring hands-on experience in CRM, data analysis, and reporting tools. **

Salary

Base: €76,000 (collective agreement); Bonus: Yes (willingness to overpay based on qualifications); Benefits: Equity matching, pension, lunch subsidy, flexible work

Skills & Requirements

Must-have

  • 3+ years analytics or CRM experience
  • Advanced SQL and Python proficiency
  • Power BI dashboard development
  • Customer segmentation strategy
  • Loyalty program mechanics knowledge

Nice-to-have

  • Experience with Power Automate or Power Apps
  • Background in retail or loyalty sectors
  • German language communication skills
  • A/B testing and control group design
  • ROI calculation and business case creation

Key Requirements

  • Degree in Data Science, Analytics, Economics or equivalent
  • Minimum 3 years of relevant analytics/CRM experience
  • Strong numerical aptitude and structured working style

Work Rights

Not specified

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