The Media Planner and Buyer will be the day-to-day steward for New Balance across EMEA, maintaining a strong knowledge of the clients' business to deliver against their needs and objectives
Job Summary
The Media Planner and Buyer will be the day-to-day steward for New Balance across EMEA, maintaining a strong knowledge of the clients' business to deliver against their needs and objectives.
You will help craft and execute innovative multi-channel media campaigns that deliver against New Balance’s core objectives, pushing boundaries for high-impact brand awareness campaigns and tactical product launches.
This role offers the opportunity to shape standout campaigns that capture attention, engage audiences, and elevate the brand on a global stage, while supervising, mentoring, and growing Executive Planners and Apprentices.
Matching Summary
The Media Planner and Buyer will be the day-to-day steward for New Balance across EMEA, maintaining a strong knowledge of the clients' business to deliver against their needs and objectives.
Skills & Requirements
Must-have
Multi-channel media campaigns
Media planning and buying expertise
Digital Display and Social
CTV, OOH, TV
Client business understanding
Industry systems and tools proficiency
Nice-to-have
Entrepreneurial culture
Energy, experimentation, and ambition
Active stewardship
Innovative creative solutions
Team building and mentorship
Key Requirements
Proficiency with industry systems/tools (TGI, GWI, YouGov Audience Console, Nielsen etc)