Senior Category Manager, Nrt

Haleon

O2o channel strategy
New retail market trends
Consumer insights and data
Develop the overall business strategy and operational plan for the category in the O2O channel based on new retail market trends, platform dynamics, and changes in consumer demand for the category, in conjunction with company business objectives

Job Summary

  • Develop the overall business strategy and operational plan for the category in the O2O channel based on new retail market trends, platform dynamics, and changes in consumer demand for the category, in conjunction with company business objectives.
  • Build a competitive and professional composite team with multi-functional capabilities, including data management, market insight, consumer research, sales negotiation, and content production and iteration.
  • Haleon is committed to mobilizing its purpose in a way that represents the diverse consumers and communities who rely on its brands every day, creating an inclusive culture where different backgrounds and views are valued and respected.

Matching Summary

Develop the overall business strategy and operational plan for the category in the O2O channel based on new retail market trends, platform dynamics, and changes in consumer demand for the category, in conjunction with company business objectives.

Skills & Requirements

Must-have

  • O2O channel strategy
  • New retail market trends
  • Consumer insights and data
  • Platform partnership management
  • Cross-functional team leadership
  • Content creation and iteration

Nice-to-have

  • Agile performance-focused culture
  • Human understanding and trusted science
  • Bold ambitions and enormous opportunity

Key Requirements

  • Eight years of experience in pharmaceutical retail or new pharmaceutical retail
  • Digital marketing experience
  • Pharmaceutical instant retail experience preferred
  • Bachelor's degree or above
  • Proficiency in English communication

Work Rights

Not specified

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