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McDonald's is seeking a Head of Marketing for Loyalty, Partnerships, and CRM in the UK to enhance their digital customer experience. The ideal candidate should have leadership experience in loyalty programs, omni-channel communications, and a strong data-driven approach.
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Job Summary
As a senior member of the Customer Experience Team, you’ll help deliver seamless, personalised customer journeys across every touchpoint.
Your responsibilities include: Leading the development and monitoring of the Loyalty business case with Business Insights.
You’ll play a significant role in shaping the employee journey—embedding culture, developing capability, and influencing the future of McDonald’s in Ireland.
Matching Summary
Match Score: 75
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McDonald's is seeking a Head of Marketing for Loyalty, Partnerships, and CRM in the UK to enhance their digital customer experience. The ideal candidate should have leadership experience in loyalty programs, omni-channel communications, and a strong data-driven approach.
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Skills & Requirements
Must-have
Loyalty programme strategy
CRM communications plan
Digital partnerships strategy
Omni-channel communications
Data-driven insights
Nice-to-have
Customer-led plans
Collaborative culture
Adaptability and curiosity
Interpersonal skills
Key Requirements
Loyalty, partnerships or CRM leadership experience