Senior Analyst, Marketing Analytics

Remote

Remote
$52,600—$147,950 usd; not specified; not specified...
Fully remote
B2b saas marketing analytics
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
Remote is seeking a Senior Analyst for their Marketing Analytics team, who will lead high-impact projects to shape the company's global marketing strategy. The ideal candidate will have extensive experience in B2B SaaS marketing analytics, particularly in attribution modeling and full-funnel optimization, and will be comfortable working in a fully remote environment

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, taking the lead on high-impact projects to shape global marketing strategy.
  • Key responsibilities include developing advanced attribution models, establishing frameworks for measuring all marketing channels, and driving strategic planning and forecasting for marketing investments.
  • This role offers the opportunity to build and maintain projected Lifetime Value (LTV) models, analyze the B2B funnel for optimization, and act as the guardian of marketing data integrity.

Matching Summary

Match Score: 85

Remote is seeking a Senior Analyst for their Marketing Analytics team, who will lead high-impact projects to shape the company's global marketing strategy. The ideal candidate will have extensive experience in B2B SaaS marketing analytics, particularly in attribution modeling and full-funnel optimization, and will be comfortable working in a fully remote environment.

Salary

$52,600—$147,950 USD; Not specified; Not specified

Skills & Requirements

Must-have

  • B2B SaaS marketing analytics
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Non-paid focus areas reporting
  • Share of Voice (SoV) analysis
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot CRM

Nice-to-have

  • Experience working remotely
  • Automation and AI capabilities
  • Strategic communication with executives
  • Mentoring senior analysts

Key Requirements

  • Extensive professional experience in marketing analytics
  • Professional fluency in written and spoken English
  • Demonstrates strong automation and AI capabilities

Work Rights

Not specified

Tailored Resume

Cover Letter