Director, Product Marketing

Assurant Inc

Base: $103,800.00 - $173,300.00; bonus/equity: not...
Fully remote
Product positioning and messaging
Go-to-market strategy execution
Cross-functional leadership
Assurant Inc is seeking a Director of Product Marketing to lead the marketing strategy for its Global Auto portfolio, focusing on positioning, messaging, and cross-functional collaboration. The ideal candidate will have extensive experience in product marketing, strong analytical skills, and the ability to drive strategic initiatives with minimal oversight in a fully remote environment

Job Summary

  • The role drives compelling positioning, messaging, and design that best suit the audience(s) and achieve business objectives, while delivering accurate product information.
  • Lead the development and execution of integrated go-to-market strategies for new product launches and enhancements.
  • Comprehensive health, dental, and vision insurance day one of employment, 401(k) with company 6% match, and a 100% virtual work from home environment.

Matching Summary

Match Score: 85

Assurant Inc is seeking a Director of Product Marketing to lead the marketing strategy for its Global Auto portfolio, focusing on positioning, messaging, and cross-functional collaboration. The ideal candidate will have extensive experience in product marketing, strong analytical skills, and the ability to drive strategic initiatives with minimal oversight in a fully remote environment.

Salary

Base: $103,800.00 - $173,300.00; Bonus/Equity: Not specified; Benefits: Comprehensive health, dental, and vision insurance day one of employment, 401(k) with company 6% match.

Skills & Requirements

Must-have

  • Product positioning and messaging
  • Go-to-market strategy execution
  • Cross-functional leadership
  • Consumer marketing expertise
  • Digital experiences
  • Data-driven decision-making

Nice-to-have

  • Integrate AI tools into marketing
  • Executive communication skills
  • Strategic thinker
  • Independent ownership
  • Structured methodologies for process improvement
  • Bilingual English/Spanish

Key Requirements

  • Bachelor's degree in marketing or Business
  • 10+ years progressive product marketing experience
  • Proven ability to lead cross-functional initiatives
  • Experience developing marketing materials
  • Strong analytical and storytelling capabilities
  • Proficient in Microsoft 365 tools

Work Rights

Not specified

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