(senior) Brand Manager Rx (m/w/d)

Viatris

Bad Homburg, Germany
Develop and execute marketing strategies
Manage marketing budgets and timelines
Analyze market trends and health policy
We are a global healthcare company uniquely positioned to bridge the traditional divide between generics and brands, combining the best of both to more holistically address healthcare needs globally

Job Summary

  • We are a global healthcare company uniquely positioned to bridge the traditional divide between generics and brands, combining the best of both to more holistically address healthcare needs globally.
  • As a (Senior) Brand Manager Rx (m/f/d), you will coordinate and manage the cross-functional brand team, develop and implement marketing strategies and campaigns to maximize the commercial potential of our business.
  • At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others.

Matching Summary

We are a global healthcare company uniquely positioned to bridge the traditional divide between generics and brands, combining the best of both to more holistically address healthcare needs globally.

Skills & Requirements

Must-have

  • Develop and execute marketing strategies
  • Manage marketing budgets and timelines
  • Analyze market trends and health policy
  • Coordinate cross-functional brand teams
  • Develop tactical plans with KPIs
  • Optimize marketing mix for profitability

Nice-to-have

  • Passionate about dynamic environments
  • Collaborative and resilient culture
  • Drive innovation and new ideas
  • Make a difference in the world

Key Requirements

  • Master's degree in Economics, Sciences or similar
  • Minimum 5 years Rx product management experience
  • Experience in pancreatic enzymes, cystic fibrosis, or gastroenterology is a plus
  • Knowledge of digital/omnichannel marketing
  • Fluent German and English language skills

Work Rights

Not specified

Tailored Resume

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