Director, Digital Marketing Programs

F5

Multiple Locations, US
Base: $172,800.00 - $259,200.00; bonus/equity: inc...
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10+ years b2b marketing experience
Digital-first demand generation strategy
Marketo and salesforce expertise
** F5 is seeking a Director of Digital Marketing Programs to lead North America marketing strategies with a focus on digital initiatives aimed at driving pipeline growth and revenue. The ideal candidate will possess extensive experience in B2B marketing, particularly in digital channels, and will play a key role in managing multi-functional teams and data-driven decision-making. **

Job Summary

  • The role involves leading the vision and operational model of the North America Regional Demand Centre with a digital-first mindset.
  • Candidates must define KPIs including digital engagement, MQLs, meetings, opportunities, and influenced revenue to drive optimization.
  • F5 offers a competitive annual base pay range of $172,800.00 - $259,200.00 along with incentive compensation and benefits.

Matching Summary

Match Score: 75

** F5 is seeking a Director of Digital Marketing Programs to lead North America marketing strategies with a focus on digital initiatives aimed at driving pipeline growth and revenue. The ideal candidate will possess extensive experience in B2B marketing, particularly in digital channels, and will play a key role in managing multi-functional teams and data-driven decision-making. **

Salary

Base: $172,800.00 - $259,200.00; Bonus/Equity: Incentive compensation, bonus, restricted stock units offered; Benefits: Comprehensive benefits plan available

Skills & Requirements

Must-have

  • 10+ years B2B marketing experience
  • Digital-first demand generation strategy
  • Marketo and Salesforce expertise
  • Omni-channel campaign management
  • Team leadership and development

Nice-to-have

  • Enterprise IT solutions knowledge
  • MBA preferred
  • Data-driven decision-making culture
  • Cross-functional collaboration skills

Key Requirements

  • Bachelor's degree required; MBA preferred
  • 10+ years of B2B marketing experience
  • Experience managing multi-functional marketing teams

Work Rights

Not specified

Tailored Resume

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