Director, Mai Search

WPP Media

London, United Kingdom
On-site
App download campaign management
Google app campaigns expertise
Apple search ads knowledge
This role leads the coordination and delivery of app-install campaigns for Audible across five major European markets

Job Summary

  • This role leads the coordination and delivery of app-install campaigns for Audible across five major European markets.
  • The successful candidate will manage a team including Account Executives and ensure adherence to Wavemaker governance and best practices.
  • Key responsibilities include defining campaign tracking best-practices, optimizing performance on Google App Campaigns and Apple Search Ads, and driving operational excellence through process automation.

Matching Summary

This role leads the coordination and delivery of app-install campaigns for Audible across five major European markets.

Skills & Requirements

Must-have

  • App download campaign management
  • Google App Campaigns expertise
  • Apple Search Ads knowledge
  • Kochava MMP tracking experience
  • Team leadership and development
  • Search, social, and display channels

Nice-to-have

  • Strategic business growth understanding
  • Process automation initiative
  • Global market behavior analysis
  • Advanced data and math background
  • Professional digital media qualifications

Key Requirements

  • Proven people management and leadership qualities
  • Deep experience with app download mobile campaign tracking
  • Hands-on experience in planning, buying, and optimizing campaigns

Work Rights

Not specified

Tailored Resume

Cover Letter