Gerente Trade Marketing - Canal Direto

KraftHeinz

São Paulo, Brazil
Trade marketing strategy execution
Modern trade and e-commerce management
Promotional calendar development
The role involves leading the development and implementation of category execution strategies for regional clients in Modern Trade and E-commerce

Job Summary

  • The role involves leading the development and implementation of category execution strategies for regional clients in Modern Trade and E-commerce.
  • Candidates must manage promotional calendars, monitor key performance indicators, and ensure alignment between Commercial, Marketing, and Execution teams.
  • Responsibilities include controlling D&A budgets, implementing quarterly IBP plans, and leading annual JBP discussions with sales teams.

Matching Summary

The role involves leading the development and implementation of category execution strategies for regional clients in Modern Trade and E-commerce.

Skills & Requirements

Must-have

  • Trade Marketing strategy execution
  • Modern Trade and E-commerce management
  • Promotional calendar development
  • D&A budget control
  • Excel and PowerPoint proficiency
  • Nielsen market analysis expertise

Nice-to-have

  • Tableau BI dashboard skills
  • Programming language knowledge
  • Strategic partnership leadership
  • IBP implementation experience

Key Requirements

  • Complete degree in Administration, Economics, or Marketing
  • Advanced English proficiency required
  • Prior experience in Trade Marketing or Demand Planning

Work Rights

Not specified

Tailored Resume

Cover Letter