Senior Engagement Lead

The Washington Post

Washington, DC, United States
$91,800 - $153,000 annual; not specified; not spec...
Onsite
Subscriber lifecycle management
Omni-channel marketing execution
Data-informed strategy
This role is responsible for leading strategy and execution across the subscriber lifecycle, with a clear focus on the first 100 days to drive product adoption, habit formation, and long-term retention

Job Summary

  • This role is responsible for leading strategy and execution across the subscriber lifecycle, with a clear focus on the first 100 days to drive product adoption, habit formation, and long-term retention.
  • You will shape lifecycle strategy, establish best practices, and influence cross-functional decision-making that directly impacts customer lifetime value and subscriber loyalty across our digital subscriber base.
  • The Washington Post offers comprehensive and inclusive benefits for every step of your journey, including competitive medical, dental and vision coverage, company-paid pension and 401(k) match, and 20 weeks paid parental leave.

Matching Summary

This role is responsible for leading strategy and execution across the subscriber lifecycle, with a clear focus on the first 100 days to drive product adoption, habit formation, and long-term retention.

Salary

$91,800 - $153,000 Annual; Not specified; Not specified

Skills & Requirements

Must-have

  • Subscriber Lifecycle Management
  • Omni-channel Marketing Execution
  • Data-informed Strategy
  • Cross-functional Collaboration
  • Subscription-based Business Models

Nice-to-have

  • Intellectual Curiosity
  • Proactive Problem-Solving
  • Thought Partnership
  • Continuous Improvement Culture

Key Requirements

  • Bachelor's degree or 7+ years experience
  • Experience in subscription-based models
  • Omni-channel marketing campaign experience
  • Familiarity with Iterable strongly preferred
  • Proficiency with analytics and BI tools
  • Demonstrated ability to lead complex initiatives independently

Work Rights

Not specified

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