Digital Media Planner/buyer

ThomasArts

Farmington, UT, United States
Execute and manage digital media campaigns
Optimize campaigns toward kpis
Build and manage audiences
This role supports clients primarily in healthcare and financial services and is ideal for a buyer with a strong executional foundation who is ready to grow their strategic and analytical skill set

Job Summary

  • This role supports clients primarily in healthcare and financial services and is ideal for a buyer with a strong executional foundation who is ready to grow their strategic and analytical skill set.
  • You will work closely with senior media team members, account teams, and creative partners to plan, launch, optimize, and analyze paid media campaigns across platforms including Google Ads, Meta, StackAdapt, SA360, and other platforms.
  • We help our clients craft genuine emotional connections with their customers, using data to find the best times, places, and ways to do it.

Matching Summary

This role supports clients primarily in healthcare and financial services and is ideal for a buyer with a strong executional foundation who is ready to grow their strategic and analytical skill set.

Skills & Requirements

Must-have

  • Execute and manage digital media campaigns
  • Optimize campaigns toward KPIs
  • Build and manage audiences
  • Work with conversion tracking tools
  • Pull reporting data and analyze results
  • Manage insertion orders, budgets, and reconciliation

Nice-to-have

  • Collaborative mindset and clear communication
  • Detail-oriented and organized
  • Stay current on digital media trends

Key Requirements

  • 2-3 years of experience
  • Hands-on experience with Google Ads, Meta Ads Manager, StackAdapt, SA360
  • Strong understanding of media metrics
  • Experience managing budgets and pacing
  • Working knowledge of conversion tracking and analytics fundamentals
  • Proficiency in Excel and PowerPoint

Work Rights

Not specified

Tailored Resume

Cover Letter