Brand Manager Digital (m/f/x)

CSL SEQIRUS

Munich, Germany
Not specified; great compensation pyckage + benefi...
Not specified (assumed flexible working arrangements based on benefits).
3–5 years brand management experience
Pharmaceutical or healthcare industry background
Multi-channel marketing strategy development
CSL Seqirus is seeking a Brand Manager Digital to develop and execute multi-channel marketing strategies for their flu and travel vaccine portfolio. The role emphasizes data-driven decision-making, digital innovation, and cross-functional collaboration to enhance customer engagement and optimize marketing effectiveness

Job Summary

  • You will play a pivotal role in shaping the success of the flu and travel vaccine portfolio through data-driven strategies.
  • The position requires optimizing the customer journey and ensuring seamless interactions across all touchpoints to strengthen engagement.
  • Candidates will benefit from professional development opportunities including digital marketing upskilling and leadership exposure within a collaborative environment.

Matching Summary

Match Score: 85

CSL Seqirus is seeking a Brand Manager Digital to develop and execute multi-channel marketing strategies for their flu and travel vaccine portfolio. The role emphasizes data-driven decision-making, digital innovation, and cross-functional collaboration to enhance customer engagement and optimize marketing effectiveness.

Salary

Not specified; Great compensation package and benefits such as a pension scheme; Flexible working arrangements included

Skills & Requirements

Must-have

  • 3–5 years brand management experience
  • Pharmaceutical or healthcare industry background
  • Multi-channel marketing strategy development
  • CRM and data-driven engagement expertise
  • Cross-functional collaboration skills

Nice-to-have

  • Digital-first mindset with innovation passion
  • Experience optimizing customer journey
  • Knowledge of field force digital adoption
  • Continuous improvement and analytics focus

Key Requirements

  • University degree in Business, Science, IT, or related field
  • 3–5 years of experience in brand management or digital marketing
  • Strong knowledge of CRM systems and marketing automation

Work Rights

Not specified

Tailored Resume

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