Digital Cx Expert

GlaxoSmithKline

Tokyo, Japan
Digital marketing strategy execution
Hcp engagement optimization
Data analysis for insights
The Digital Cx Expert will play a crucial role in driving digital engagement for key brands, focusing on data-driven insights to continuously improve digital touchpoints with HCPs

Job Summary

  • The Digital Cx Expert will play a crucial role in driving digital engagement for key brands, focusing on data-driven insights to continuously improve digital touchpoints with HCPs.
  • Key responsibilities include developing and executing digital brand strategies aligned with business goals and HCP needs, optimizing owned media channels for enhanced customer experience, and leading communication with multiple stakeholders.
  • GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together, aiming to positively impact the health of 2.5 billion people by the end of the decade.

Matching Summary

The Digital Cx Expert will play a crucial role in driving digital engagement for key brands, focusing on data-driven insights to continuously improve digital touchpoints with HCPs.

Skills & Requirements

Must-have

  • Digital marketing strategy execution
  • HCP engagement optimization
  • Data analysis for insights
  • Web content structure understanding
  • Basic data analysis skills
  • Email marketing system operation

Nice-to-have

  • Interpersonal communication skills
  • Problem-solving and critical thinking
  • Understanding of data privacy laws
  • Agile working culture
  • Collaboration with international teams

Key Requirements

  • Marketing and/or sales experience
  • Omnichannel/digital marketing experience
  • Website member management experience
  • Database operation language experience (SQL)
  • Web UI design and system integration experience
  • Bachelor's degree
  • Fluent Japanese
  • Business-level English

Work Rights

Not specified

Tailored Resume

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