Website Specialist (especialista En Web) - Bogotá (hybrid)
Clara Instituicao de Pagamento Ltda
Bogotá, Colombia
On-site
Seo and website optimization experience
Webflow, hubspot cms, or framer experience
Seo auditing and web analytics tools
Own Clara’s marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed
Job Summary
Own Clara’s marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed.
Lead SEO strategies with a demand focus, balancing technical, on-page, and authority-building efforts to drive qualified demand and measurable business impact.
Experiment with new AI-driven approaches, including Generative Engine Optimization (GEO), measuring impact across LLMs and tools.
Matching Summary
Own Clara’s marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed.
Skills & Requirements
Must-have
SEO and website optimization experience
Webflow, HubSpot CMS, or Framer experience
SEO auditing and web analytics tools
AI tools for productivity boost
English written and verbal communication
Nice-to-have
AI-forward platform comfort
Automation and low-code platforms
Computer Science or Engineering background
Visual design and UX sensibilities
Conversion rate optimization experience
Key Requirements
+4 years hands-on SEO experience
Proficiency in technical, content, authority pillars