Brand Manager, Us Marketing

AstraZeneca

Wilmington, DE, US
**
Direct-to-consumer marketing
Omni-channel execution
Patient support program development
** AstraZeneca is seeking a Brand Manager for its Respiratory Biologics Marketing team in Wilmington, DE. The ideal candidate will have a strong background in pharmaceutical marketing, particularly in direct-to-consumer campaigns, and will be responsible for developing and executing brand strategies to improve patient outcomes. **

Job Summary

  • This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy.
  • At AstraZeneca, we put patients first and strive to meet their unmet needs worldwide.
  • We are committed to changing the course of medicine and bringing innovative therapies to enhance the quality of life for our patients.

Matching Summary

Match Score: 75

** AstraZeneca is seeking a Brand Manager for its Respiratory Biologics Marketing team in Wilmington, DE. The ideal candidate will have a strong background in pharmaceutical marketing, particularly in direct-to-consumer campaigns, and will be responsible for developing and executing brand strategies to improve patient outcomes. **

Skills & Requirements

Must-have

  • Direct-to-Consumer Marketing
  • Omni-channel execution
  • Patient Support Program development
  • Implement channel strategies
  • Develop brand creative
  • Manage regulatory and legal review

Nice-to-have

  • Entrepreneurial mindset
  • Confident to lead
  • Willing to collaborate
  • Curious about science
  • Think big and work together

Key Requirements

  • Bachelor’s Degree in Business, Marketing or sciences
  • 3+ years pharmaceutical or healthcare experience
  • Field sales experience
  • Respiratory or Biologics therapeutic-area experience
  • Demonstrated ability to lead without authority
  • Ability to manage complex projects
  • Comfort operating in a highly regulated environment

Work Rights

Not specified

Tailored Resume

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