Senior Manager Branding, Sponsoring, And Events (f/m/d)

Heidelberg Materials Australia

Heidelberg, Germany
Fully remote
Global brand strategy and management
Brand positioning and architecture
Brand governance and compliance
Drive brand strategy for corporate and global product brands, continuously evolving brand positioning and architecture

Job Summary

  • Drive brand strategy for corporate and global product brands, continuously evolving brand positioning and architecture.
  • Ensure consistent brand application across markets, channels, and formats, establishing clear guardrails and decision-making frameworks.
  • Plan and execute corporate events, including concept development, vendor coordination, budgeting, and operational planning.

Matching Summary

Drive brand strategy for corporate and global product brands, continuously evolving brand positioning and architecture.

Skills & Requirements

Must-have

  • Global brand strategy and management
  • Brand positioning and architecture
  • Brand governance and compliance
  • Asset management systems
  • Stakeholder management skills

Nice-to-have

  • AI-driven technologies integration
  • International market adaptation
  • Strategic sponsorship partnerships
  • Emerging trends identification

Key Requirements

  • 8-10+ years experience in brand strategy
  • Proven expertise in brand positioning
  • Experience steering brand governance processes
  • Familiarity with asset management systems
  • Excellent English language skills

Work Rights

Not specified

Tailored Resume

Cover Letter