Strategy Lead

EssenceMediacom

Bangalore, India
On-site
End-to-end strategic planning
Brand activations
Consumer media journeys
Drive the end-to-end strategic planning for all brands in the portfolio, brand activations and consumer media journeys to deliver brand goals

Job Summary

  • Drive the end-to-end strategic planning for all brands in the portfolio, brand activations and consumer media journeys to deliver brand goals.
  • Apply business growth models, brand media mapping and marketing frameworks to design custom marketing roadmaps for brands that will deliver ambitious business growth.
  • Interact with senior decision makers, CMOs and CEOs at client end to present the WPP media’s perspective and become a trusted partner in their growth plans.

Matching Summary

Drive the end-to-end strategic planning for all brands in the portfolio, brand activations and consumer media journeys to deliver brand goals.

Skills & Requirements

Must-have

  • end-to-end strategic planning
  • brand activations
  • consumer media journeys
  • business growth models
  • marketing frameworks
  • conceptualizing partnerships
  • AI-led audience profiling

Nice-to-have

  • embrace WPP & WPP Media’s shared core values
  • leading collectively
  • cultivating trust
  • championing growth and development
  • thought leadership
  • employee resource groups

Key Requirements

  • Minimum 10-12 years leadership experience
  • Expertise in TGI, GWI and AOP
  • Experience in scenario planning
  • Experience in Media & platforms
  • Strong communication & presentation skills
  • Persuasion and negotiation skills

Work Rights

Not specified

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