Product Marketing Manager

KONE Bulgaria

Product range/portfolio strategy and roadmap
Life-cycle management for product range
Competitor solutions analysis
Is accountable for the market competitiveness of the designated product range/portfolio globally (or in Area)

Job Summary

  • Is accountable for the market competitiveness of the designated product range/portfolio globally (or in Area).
  • Leads the definition of designated product range/portfolio strategy and roadmap, including product cost targets, range and range extension needs, time to market, performance criteria, and features, installability and quality targets.
  • Interfaces Marketing teams to approve product marketing messages, including all relevant customer segments.

Matching Summary

Is accountable for the market competitiveness of the designated product range/portfolio globally (or in Area).

Skills & Requirements

Must-have

  • Product range/portfolio strategy and roadmap
  • Life-cycle management for product range
  • Competitor solutions analysis
  • Product business cases development
  • Market competitiveness accountability

Nice-to-have

  • Innovative and collaborative working culture
  • Employee engagement and participation
  • Sustainability and ethical business practices
  • Career and personal goal achievement

Key Requirements

  • Product characteristics determination
  • Product requirements prioritization
  • Product cost targets
  • Technical and business KPIs tracking
  • Competitor intelligence work

Work Rights

Not specified

Tailored Resume

Cover Letter