Drives business value from IDEXX’s marketing-owned web stack, including global CMS, analytics, optimization tools, and web personalization systems
Job Summary
Drives business value from IDEXX’s marketing-owned web stack, including global CMS, analytics, optimization tools, and web personalization systems.
Owns platform strategy and roadmap, defines and prioritizes development backlog, and manages vendor partnerships to maximize development impact.
Identifies and evaluates AI use cases for CMS, personalization, and optimization to improve content delivery, customer engagement, or operational efficiency.
Matching Summary
Drives business value from IDEXX’s marketing-owned web stack, including global CMS, analytics, optimization tools, and web personalization systems.
Skills & Requirements
Must-have
Enterprise CMS expertise
Web analytics and tagging
Web personalization or optimization
Agile backlog management
Vendor performance management
ROI-driven business cases
Nice-to-have
AI use case identification
Customer-centric mindset
Cross-platform collaboration skills
Key Requirements
Strong background in enterprise CMS, analytics, and web personalization or optimization
Track record of defining roadmaps, writing high-quality requirements, building ROI-driven business cases, and delivering measurable outcomes
Experience leading through influence across a matrixed organization