#acn Gn-song-mt New-customer Lifecycle Manager - Growth

Accenture Australia

Bangalore, Karnataka, India
Consent & preference management
Customer lifecycle marketing
Regulatory & legal compliance
Manage consent and preference programs to ensure compliant and customer-centric communication practices

Job Summary

  • Manage consent and preference programs to ensure compliant and customer-centric communication practices.
  • Leverage customer data and MarTech platforms to drive a connected, always-on approach to consent and lifecycle communications.
  • Collaborate with cross-functional teams to develop growth journey strategies and optimize cross-sell and upsell programs.

Matching Summary

Manage consent and preference programs to ensure compliant and customer-centric communication practices.

Skills & Requirements

Must-have

  • Consent & Preference Management
  • Customer Lifecycle Marketing
  • Regulatory & Legal Compliance
  • MarTech Platform Literacy
  • Customer Segmentation & Targeting

Nice-to-have

  • DMP / CDP Platform Experience
  • eCommerce Marketing
  • Digital Channel Expertise

Key Requirements

  • 5+ years of experience in digital and data-driven marketing
  • Strong understanding of consent management and privacy regulations
  • MarTech literacy and experience with DMPs or CDPs
  • Experience with customer segmentation and targeting
  • Campaign planning and delivery experience across digital channels

Work Rights

Not specified

Tailored Resume

Cover Letter