Director, Hcp Media And Planning- Casa

Bristol Myers Squibb

Princeton, NJ, US
Base: $188,280 - $228,145; bonus/equity: + incenti...
**
8+ years agency experience in media strategy
5+ years pharmaceutical industry experience
Hcp and dtc campaign tailoring expertise
** Bristol Myers Squibb is seeking a Director of HCP Media and Planning for their Princeton, NJ location, focused on optimizing media strategies for healthcare professionals and patients. The role emphasizes collaboration with internal teams and external partners to enhance media effectiveness while ensuring compliance with regulatory standards. **

Job Summary

  • The Director will ensure internal and external partners maximize relationships through media strategy and lead day-to-day operations of media agencies.
  • Bristol Myers Squibb offers a wide variety of competitive benefits including health coverage, financial well-being protection, and flexible paid time off options.
  • This role requires influencing teams to be financially accurate while adhering to complex regulatory requirements across the customer journey.

Matching Summary

Match Score: 75

** Bristol Myers Squibb is seeking a Director of HCP Media and Planning for their Princeton, NJ location, focused on optimizing media strategies for healthcare professionals and patients. The role emphasizes collaboration with internal teams and external partners to enhance media effectiveness while ensuring compliance with regulatory standards. **

Salary

Base: $188,280 - $228,145; Bonus/Equity: Additional incentive cash and stock opportunities available; Benefits: Medical, dental, vision, 401(k), PTO, and wellness programs included

Skills & Requirements

Must-have

  • 8+ years agency experience in media strategy
  • 5+ years pharmaceutical industry experience
  • HCP and DTC campaign tailoring expertise
  • Media buying business acumen and training
  • Regulatory compliance for media and search

Nice-to-have

  • Global work experience preferred
  • US and ex-US business experience
  • Experience with commercial and medical partners
  • Innovation culture and analytics leadership
  • Strong relationship building with agencies

Key Requirements

  • Bachelor's degree required; MBA preferred
  • Minimum 8 years agency experience in media strategy
  • 5+ years working within pharmaceutical industry
  • People and team management experience required
  • Demonstrated track record of success with senior leadership

Work Rights

Not specified

Tailored Resume

Cover Letter