Commerce Lifecycle Marketing Associate Manager

GoDaddy

Gurugram, India
**
Lifecycle email campaigns
Salesforce marketing cloud (sfmc)
Sql for audience segmentation
** GoDaddy is seeking a Commerce Lifecycle Marketing Associate Manager in Gurugram, India, to lead lifecycle email campaigns and optimize marketing strategies using Salesforce Marketing Cloud. The position is hybrid, allowing for a combination of remote and in-office work. **

Job Summary

  • Own lifecycle email campaigns end-to-end, setting strategy and defining objectives, target audiences, segmentation, and messaging.
  • Lead brief development, copywriting, and creative direction, driving execution across build, QA, launch, and post-campaign analysis for continuous optimization.
  • Partner closely with Product, PMM/GTM, Design, Analytics, and Engineering to translate business goals into effective briefs, launches, performance insights, and an experimentation roadmap.

Matching Summary

Match Score: 75

** GoDaddy is seeking a Commerce Lifecycle Marketing Associate Manager in Gurugram, India, to lead lifecycle email campaigns and optimize marketing strategies using Salesforce Marketing Cloud. The position is hybrid, allowing for a combination of remote and in-office work. **

Skills & Requirements

Must-have

  • Lifecycle email campaigns
  • Salesforce Marketing Cloud (SFMC)
  • SQL for audience segmentation
  • Copywriting and creative direction
  • Cross-functional collaboration

Nice-to-have

  • Continuous optimization
  • Experimentation roadmap

Key Requirements

  • 6+ years of experience in email/lifecycle marketing
  • Experience with marketing automation platform (preferably Salesforce Marketing Cloud)
  • Experience for US audiences

Work Rights

Not specified

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