Partner with Product Owners, Engineers, Data Architects, Marketing Operations, and cross-functional business partners to define Epics, Features, and detailed User Stories that support digital marketing, customer engagement, and data activation capabilities
Job Summary
Partner with Product Owners, Engineers, Data Architects, Marketing Operations, and cross-functional business partners to define Epics, Features, and detailed User Stories that support digital marketing, customer engagement, and data activation capabilities.
Translate marketing strategy, customer experience requirements, and preference/consent policies into clear technical requirements, data models, and system integrations across the MarTech ecosystem.
Lead test planning and execution across system, integration, regression, and user acceptance testing, ensuring accuracy of customer data, segmentation, and campaign orchestration outcomes.
Matching Summary
Partner with Product Owners, Engineers, Data Architects, Marketing Operations, and cross-functional business partners to define Epics, Features, and detailed User Stories that support digital marketing, customer engagement, and data activation capabilities.