Marketing Manager For Bbu Portfolio, Frontier Markets
AstraZeneca
Bangkok, Thailand
6-8 years pharmaceutical experience
Develop portfolio strategy and marketing plans
Lead market research and insight projects
The role involves formulating marketing strategies and leading brand communication efforts for the BBU non-oncology portfolio across Cambodia, Myanmar, Brunei, Maldives, Sri Lanka, and Bangladesh
Job Summary
The role involves formulating marketing strategies and leading brand communication efforts for the BBU non-oncology portfolio across Cambodia, Myanmar, Brunei, Maldives, Sri Lanka, and Bangladesh.
Candidates will collaborate with distributors to implement marketing activities that align with country objectives while assessing market potential for new product launches.
AstraZeneca offers relocation support for individuals residing outside of Thailand and fosters a collaborative culture driven by urgency to bring medicines to patients in need.
Matching Summary
The role involves formulating marketing strategies and leading brand communication efforts for the BBU non-oncology portfolio across Cambodia, Myanmar, Brunei, Maldives, Sri Lanka, and Bangladesh.
Skills & Requirements
Must-have
6-8 years pharmaceutical experience
Develop portfolio strategy and marketing plans
Lead market research and insight projects
Manage complex internal and external stakeholders
Fluent in English with brand training capability
Nice-to-have
Experience in frontier or emerging markets
Digital marketing expertise
Ability to work across different cultures
Willingness to travel across Asia
Key Requirements
Bachelor's degree in pharmacy, health science, or MBA