The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census
Job Summary
The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.
Candidates must develop and enforce written policies governing the release of resident and employee information in accordance with Privacy Rules.
The position requires preparing a departmental operating budget and supervising staff while maintaining confidentiality of protected health information.
Matching Summary
The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.
Skills & Requirements
Must-have
Bachelor's degree or equivalent experience
5 years healthcare marketing experience
HIPAA compliance and privacy regulations
Budget preparation and resource allocation
Public relations policy development
Nice-to-have
Creative support for activity departments
Strong rapport with community leaders
Experience with customer satisfaction surveys
Emergency public relations management
Internal communications strategy
Key Requirements
Bachelor's Degree from accredited college/university
Five years experience in healthcare marketing/public relations