The role involves leading the end-to-end planning and optimization of multichannel campaigns to improve pipeline quality and ROI
Job Summary
The role involves leading the end-to-end planning and optimization of multichannel campaigns to improve pipeline quality and ROI.
Candidates must possess advanced Excel skills and a deep understanding of performance metrics like CTR, CPL, and MQL/SQL conversion rates.
Thomson Reuters offers a hybrid work model with flexible policies, mental health days, and opportunities for professional growth through their 'Grow My Way' program.
Matching Summary
The role involves leading the end-to-end planning and optimization of multichannel campaigns to improve pipeline quality and ROI.
Skills & Requirements
Must-have
3+ years demand generation experience
Advanced Excel skills required
Multichannel campaign management
Performance marketing metrics mastery
Stakeholder alignment and reporting
Nice-to-have
CRM automation knowledge Salesforce
B2B legal segment experience
AI tool adoption for productivity
Intermediate/advanced English proficiency
Strategic ownership mindset
Key Requirements
Graduate or advanced student in Marketing, Business, Law, or Communications
3+ years direct experience in demand generation or performance marketing