Gerente De Marketing Inmuno Respiratorio

GlaxoSmithKline

Colombia
Immuno-respiratory marketing strategy
Omnichannel customer centric campaigns
Cross-functional brand team leadership
Be responsible for leading the marketing strategy for the immuno-respiratory area in Colombia, managing a leading portfolio and ensuring its sustainable growth

Job Summary

  • Be responsible for leading the marketing strategy for the immuno-respiratory area in Colombia, managing a leading portfolio and ensuring its sustainable growth.
  • Design and execute the strategic brand plan aligned with the global strategy and the needs of the Colombian market.
  • Lead new product and indication launches, ensuring commercial, market access, and regulatory compliance readiness.

Matching Summary

Be responsible for leading the marketing strategy for the immuno-respiratory area in Colombia, managing a leading portfolio and ensuring its sustainable growth.

Skills & Requirements

Must-have

  • Immuno-Respiratory Marketing Strategy
  • Omnichannel Customer Centric Campaigns
  • Cross-functional Brand Team Leadership
  • Colombian Healthcare System Knowledge
  • Strategic Market Planning

Nice-to-have

  • High Financial Impact Portfolio Management
  • Digital Engagement Platforms Familiarity
  • Promotional Effectiveness Measurement

Key Requirements

  • University degree in Marketing or related field
  • 5+ years pharmaceutical marketing experience
  • Experience in brand plan development
  • Experience in omnichannel campaigns
  • Experience in product launches
  • Experience in cross-functional teams
  • Experience in matrix environments
  • Experience leading commercial teams
  • Analytical ability
  • Knowledge of Colombian health system
  • Minimum B2 English level

Work Rights

Not specified

Tailored Resume

Cover Letter