Senior Marketing Manager, Paid Acquisition , Relay Acquisition Marketing

Amazon

Bellevue, WA, US
Not specified; not specified; not specified
**
Google ads and microsoft ads management
Multi-million dollar budget ownership
A/b testing and conversion rate optimization
** Amazon is seeking a Senior Marketing Manager for its Relay Acquisition Marketing team, responsible for managing and scaling paid marketing efforts, primarily through SEM and paid awareness channels. The role emphasizes data-driven decision-making and creative campaign execution to drive top-of-funnel growth. **

Job Summary

  • This role owns the end-to-end strategy for paid search and awareness channels to drive top-of-funnel traffic and brand consideration.
  • The successful candidate will manage a multi-million dollar annual budget across SEM, paid social, and programmatic display platforms.
  • You will partner closely with SEO and AEO teams to align paid and organic strategies while ensuring data integrity through rigorous tracking.

Matching Summary

Match Score: 75

** Amazon is seeking a Senior Marketing Manager for its Relay Acquisition Marketing team, responsible for managing and scaling paid marketing efforts, primarily through SEM and paid awareness channels. The role emphasizes data-driven decision-making and creative campaign execution to drive top-of-funnel growth. **

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • Google Ads and Microsoft Ads management
  • Multi-million dollar budget ownership
  • A/B testing and conversion rate optimization
  • GA4 dashboard and attribution modeling
  • SEM strategy and keyword governance

Nice-to-have

  • Experience with Answer Engine Optimization
  • Knowledge of marketing mix modeling
  • Collaboration with creative teams
  • Understanding of carrier logistics industry

Key Requirements

  • Senior level experience in paid acquisition
  • Proven track record managing large ad budgets
  • Expertise in Google Analytics 4 and Tag Manager

Work Rights

Not specified

Tailored Resume

Cover Letter