Senior Data & Paid Media Audience Platform Manager

Citi

Irving, Texas, United States
Base: $144,480.00 - $216,720.00; bonus/equity: dis...
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Liveramp clean room platform ownership
Programmatic audience strategy execution
Data governance and compliance rigor
** Citi is seeking a Senior Data & Paid Media Audience Platform Manager to oversee the management and governance of their LiveRamp Clean Room and data partnerships. The role emphasizes technical expertise, strategic thinking, and operational discipline, with a focus on programmatic media and audience strategy. **

Job Summary

  • The role serves as the primary business owner for LiveRamp Clean Room operations, ensuring strict data governance and regulatory compliance.
  • Candidates must combine deep technical expertise in programmatic media with an entrepreneurial mindset to drive audience strategy and data monetization.
  • Citi offers competitive benefits including medical coverage, 401(k), and paid time off packages alongside a salary range of $144,480.00 to $216,720.00.

Matching Summary

Match Score: 75

** Citi is seeking a Senior Data & Paid Media Audience Platform Manager to oversee the management and governance of their LiveRamp Clean Room and data partnerships. The role emphasizes technical expertise, strategic thinking, and operational discipline, with a focus on programmatic media and audience strategy. **

Salary

Base: $144,480.00 - $216,720.00; Bonus/Equity: Discretionary and formulaic incentive awards available; Benefits: Medical, dental, vision, 401(k), life insurance, wellness programs, and paid time off

Skills & Requirements

Must-have

  • LiveRamp Clean Room platform ownership
  • Programmatic audience strategy execution
  • Data governance and compliance rigor
  • End-to-end data flow management
  • Financial budgeting and vendor management

Nice-to-have

  • Startup or high-growth environment experience
  • Product mindset for roadmap development
  • Experience with measurement and incrementality
  • Advanced analytics and data monetization skills

Key Requirements

  • 8-10 years experience in data-driven marketing or ad tech
  • Direct hands-on experience with LiveRamp platforms
  • Bachelor's degree required; Master's preferred
  • Proven ability to manage complex data contracts and budgets

Work Rights

Not specified

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