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Carat is seeking an Associate Director - Programmatic to lead the planning, execution, and strategy for programmatic campaigns. The ideal candidate will have significant agency experience, a deep understanding of programmatic platforms, and exceptional leadership skills to manage a team and build strong client relationships.
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Job Summary
You will be responsible for driving revenue growth, building end-to-end campaign strategy across brands, managing a team of programmatic specialists and ensuring both client-delight as well as aligning with internal stakeholders.
Develop and own an end-to-end programmatic campaign planning, execution & strategy functions for client accounts.
Lead programmatic pitches, RFP responses & new business development initiatives.
Matching Summary
Match Score: 75
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Carat is seeking an Associate Director - Programmatic to lead the planning, execution, and strategy for programmatic campaigns. The ideal candidate will have significant agency experience, a deep understanding of programmatic platforms, and exceptional leadership skills to manage a team and build strong client relationships.
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Skills & Requirements
Must-have
Programmatic campaign strategy
End-to-end campaign execution
DV360, TTD, Amazon, Criteo, Xandr
DMP, CDP, ad-server expertise
YouTube ad formats, frequency, reach
Industry trends and innovations
Nice-to-have
Client relationship building
Team leadership and mentorship
Innovation and value-add approach
AI, ML, rich media, DCO understanding
Key Requirements
6-8 years of experience
5 years in an agency environment
Expert in building PPT decks
Proficiency in Excel, Google Analytics, PowerPoint, PowerBI
Familiar with identity solutions and privacy regulations