Job Summary

• The Public Relations Director is responsible for the development and execution of an annual strategic and integrated plan that is comprised of public relations, social media and marketing communications strategies that support the hotel/resort’s business objectives.
• Engages in media relations by actively managing professional relationships with local and regional media and influencers that will benefit the hotel and company as a whole.
• Plays a key role in reputation management; acts as a strategic communications advisor to management by keeping track of public attitudes, flagging possible consequences of decisions, developing key messages and managing issues and crisis communications.

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Skills & Requirements

Key Requirements

• five to seven years’ experience
• university degree in journalism or communications
• proven relationships with media, community and business contacts
• Proficiency in leveraging social media networks

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