Abm Marketeer

Wolters Kluwer N.V

Mechelen, Belgium
Competitive salary; attractive extralegal benefits...
Hybrid (2 days onsite in mechelen, belgium)
5+ years b2b marketing experience
Account-based marketing strategy
Sales collaboration and pipeline management
Wolters Kluwer N.V. is seeking an experienced ABM Marketeer to enhance their marketing team in Belgium and the Netherlands. The role focuses on developing account-based marketing programs for strategic customers, requiring collaboration with sales and other departments to drive customer retention and engagement

Job Summary

  • You will develop and execute account-based marketing strategies to retain top clients and strengthen strategic relationships.
  • The role involves creating personalized multichannel campaigns including content, events, and direct mail to influence the full customer journey.
  • Candidates will work closely with sales teams using data-driven insights from tools like Eloqua and Salesforce to drive commercial success.

Matching Summary

Match Score: 85

Wolters Kluwer N.V. is seeking an experienced ABM Marketeer to enhance their marketing team in Belgium and the Netherlands. The role focuses on developing account-based marketing programs for strategic customers, requiring collaboration with sales and other departments to drive customer retention and engagement.

Salary

Competitive salary; Attractive extralegal benefits; Not specified

Skills & Requirements

Must-have

  • 5+ years B2B marketing experience
  • Account-based marketing strategy
  • Sales collaboration and pipeline management
  • Multichannel campaign execution
  • Customer journey personalization

Nice-to-have

  • Experience with customer retention programs
  • Proficiency in Eloqua and Salesforce
  • Data visualization skills with Tableau or PowerBI
  • Proactive strategic thinking
  • Event and webinar coordination

Key Requirements

  • Minimum 5 years of B2B marketing experience
  • Strong strategic project management capabilities
  • Fluent communication skills in Dutch and/or English

Work Rights

Not specified

Tailored Resume

Cover Letter