Crm Strategy Director

Ogilvy Health

Makati City, Philippines
**
Crm strategy
Omni-channel crm initiatives
Martech integration strategy
** Ogilvy Health is seeking a CRM Strategy Director to lead CRM initiatives that enhance brand building and business growth. The ideal candidate will have over five years of experience in CRM strategy, preferably in a marketing agency, and possess strong analytical and communication skills. **

Job Summary

  • As a CRM Strategy Director, you will champion CRM strategies within the agency and with clients, emphasizing how CRM drives brand building, business expansion, and creative inspiration.
  • You'll integrate strategy, technology, and multi-channel execution to create personalized customer experiences that yield tangible results.
  • This internal team and client-facing role demands leading discussions, offering insightful recommendations, and aligning CRM efforts with brand and business goals.

Matching Summary

Match Score: 75

** Ogilvy Health is seeking a CRM Strategy Director to lead CRM initiatives that enhance brand building and business growth. The ideal candidate will have over five years of experience in CRM strategy, preferably in a marketing agency, and possess strong analytical and communication skills. **

Skills & Requirements

Must-have

  • CRM strategy
  • Omni-channel CRM initiatives
  • Martech integration strategy
  • CRM consumer personas journeys
  • Data management for CRM
  • Client workshops and presentations

Nice-to-have

  • Creative inspiration
  • Brand building
  • Business expansion
  • Data-centric culture
  • Continuous improvement

Key Requirements

  • 5+ years in CRM strategy
  • Leadership or director-level experience preferred
  • Bachelor's degree in Marketing, Business, Data Science, or related field
  • Relevant certifications are a strong advantage

Work Rights

Not specified

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