Salesforce Marketing Cloud Regional Lead

HP, Inc.

Mexico
Not specified
10+ years direct marketing technology experience
5+ years hands-on salesforce marketing cloud expertise
Expert knowledge in sfmc implementations and governance
HP, Inc. is seeking a Salesforce Marketing Cloud Regional Lead to drive marketing automation and CRM campaigns across a designated region. The ideal candidate will have extensive experience with Salesforce Marketing Cloud and a strong background in direct marketing technologies, with a focus on optimizing customer experiences

Job Summary

  • The Regional Lead is responsible for driving the strategy, execution, and optimization of marketing automation and CRM campaigns across a designated region.
  • You will lead automations and be accountable for the portfolio of automated integrations, journeys, campaigns, and experiences supported by SFMC.
  • This role requires securing extensive and effective customer data integration while ensuring platform compliance with privacy laws and industry best practices.

Matching Summary

Match Score: 85

HP, Inc. is seeking a Salesforce Marketing Cloud Regional Lead to drive marketing automation and CRM campaigns across a designated region. The ideal candidate will have extensive experience with Salesforce Marketing Cloud and a strong background in direct marketing technologies, with a focus on optimizing customer experiences.

Skills & Requirements

Must-have

  • 10+ years direct marketing technology experience
  • 5+ years hands-on Salesforce Marketing Cloud expertise
  • Expert knowledge in SFMC implementations and governance
  • Strong SQL syntax and data architecture skills
  • Experience with Interactive Studio and Journey Builder

Nice-to-have

  • Passionate advocate for customer marketing best practices
  • Strategic thinker with a hands-on approach
  • Comfortable navigating complexity in international environments
  • Marketing Cloud certifications
  • Proven success in leading platform development

Key Requirements

  • 10+ years managing direct marketing technologies
  • 5+ years hands-on SFMC experience
  • Solution architect experience designing campaign systems
  • Strong knowledge of relational data models and SQL
  • Proven success in multi-stakeholder collaboration

Work Rights

Not specified

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