Buick Gmc Assistant Global Brand Strategy & Marketing Integration Manager
gmoshawa.ca
Hybrid
Global brand identity and positioning
Marketing plan development and assessment
Cross-functional marketing team collaboration
This role supports the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results
Job Summary
This role supports the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results.
The successful candidate will work closely with cross-functional marketing teams to ensure a consistent, cohesive, and disciplined execution of the global brand vision.
This role is essential in supporting the development of strategic opportunities to position the brand as a global Tier 1 Electric Vehicle leader.
Matching Summary
This role supports the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results.
Skills & Requirements
Must-have
Global brand identity and positioning
Marketing plan development and assessment
Cross-functional marketing team collaboration
Global product roadmap support
Brand standards safeguarding
Nice-to-have
Drive organizational support for initiatives
Foster brand advocacy culture
Cultural competence and diplomatic ability
Proactive self-starter
Key Requirements
Bachelor's Degree
5+ years of marketing experience
Automotive industry experience preferred
Global Marketing Org experience
Experience in global activations or multiple regions