Ecrm Senior Specialist

dentsu Creative

Warsaw, Poland
Onsite
Ecrm campaign configuration and execution
Email, sms, push campaign management
Segmentation and campaign data
The role involves independently configuring and executing email, SMS, and push campaigns, including preparation, testing, and sending

Job Summary

  • The role involves independently configuring and executing email, SMS, and push campaigns, including preparation, testing, and sending.
  • Responsibilities include analyzing campaign effectiveness, proposing optimizations, and collaborating with creative teams on campaign content.
  • The company offers a hybrid work model, professional development programs, wellness days, and a modern office with amenities.

Matching Summary

The role involves independently configuring and executing email, SMS, and push campaigns, including preparation, testing, and sending.

Skills & Requirements

Must-have

  • eCRM campaign configuration and execution
  • email, SMS, push campaign management
  • segmentation and campaign data
  • eCRM/marketing automation tools
  • A/B testing and analysis
  • eCRM KPI analysis
  • HTML/CSS email coding

Nice-to-have

  • customer journey development
  • personalization strategy
  • cross-functional team collaboration
  • client presentation skills
  • strategic initiative participation

Key Requirements

  • 3-4 years eCRM/marketing automation experience
  • Proficiency in at least one eCRM tool
  • End-to-end eCRM campaign experience
  • Experience with segmentation and A/B testing
  • Analytical thinking and data handling skills
  • Direct client/business collaboration experience
  • Excel and PowerPoint proficiency
  • English B2 level

Work Rights

Not specified

Tailored Resume

Cover Letter