Director, Influencer Marketing & Pr

Popsockets LLC

Boulder, CO, United States
On-site
Next-generation influencer marketing strategy
Earned media integration
Build brand equity
This is a rare opportunity to come in and own the full strategy — not inherit a playbook, but write one

Job Summary

  • This is a rare opportunity to come in and own the full strategy — not inherit a playbook, but write one.
  • You'll bring a next-generation vision for how creator marketing and earned media can work together to build brand equity, grow EMV, and turn PopSockets' mission and values into a story the world wants to tell for us.
  • Reporting directly to the VP of Global Brand & Marketing, the Director will lead the influencer and PR function with influencer marketing as the primary mandate.

Matching Summary

This is a rare opportunity to come in and own the full strategy — not inherit a playbook, but write one.

Skills & Requirements

Must-have

  • Next-generation influencer marketing strategy
  • Earned media integration
  • Build brand equity
  • Drive brand desirability
  • Creator marketing vision

Nice-to-have

  • Founder-led story leverage
  • Brand mission storytelling
  • Cultural resonance

Key Requirements

  • Director-level leadership experience
  • Manage influencer marketing specialist
  • Oversee agency partners

Work Rights

Not specified

Tailored Resume

Cover Letter