Account Executive

WCBD TV

Mount Pleasant, SC, United States
Onsite
Generate advertising revenue
Cold-calling new prospects
Develop advertising schedules
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising

Job Summary

  • The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
  • Establishes credible relationships with local business community and makes sales calls on existing and prospective clients.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.

Matching Summary

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

Skills & Requirements

Must-have

  • generate advertising revenue
  • cold-calling new prospects
  • develop advertising schedules
  • prepare sales presentations
  • maintain assigned accounts

Nice-to-have

  • local business community engagement
  • understanding of advertising effectiveness
  • charming downtown knowledge

Key Requirements

  • Minimum one year sales experience
  • Bachelor's degree in Marketing or related
  • Valid driver's license
  • Proficiency with computers

Work Rights

Not specified

Tailored Resume

Cover Letter