Performance Marketing Specialist

Avenga

Sofia, Bulgaria
On-site
2-4 years google ads experience
Ga4 event tracking and funnel analysis
Google tag manager implementation
This role involves working closely with marketing, creative, and development teams to ensure campaigns are effectively implemented and continuously improved

Job Summary

  • This role involves working closely with marketing, creative, and development teams to ensure campaigns are effectively implemented and continuously improved.
  • You will play a key role in analyzing performance data, identifying optimization opportunities, and ensuring smooth coordination between stakeholders.
  • Avenga offers a collaborative team environment where employees feel supported, trusted, and empowered to grow through diverse backgrounds and experiences.

Matching Summary

This role involves working closely with marketing, creative, and development teams to ensure campaigns are effectively implemented and continuously improved.

Skills & Requirements

Must-have

  • 2-4 years Google Ads experience
  • GA4 event tracking and funnel analysis
  • Google Tag Manager implementation
  • Looker Studio dashboard creation
  • Campaign bid and keyword management
  • Conversion tracking setup and troubleshooting

Nice-to-have

  • Meta Ads Manager experience
  • LinkedIn Campaign Manager familiarity
  • B2B lead generation background
  • Basic HTML and URL structure knowledge
  • Landing page optimization skills
  • Proactive solution-oriented mindset

Key Requirements

  • 2–4 years of hands-on experience managing Google Ads campaigns
  • Fluent English (written and spoken)
  • Strong Excel / Microsoft Office skills including pivot tables

Work Rights

Not specified

Tailored Resume

Cover Letter