Cochlear is seeking a Digital Marketing Manager to drive multi-channel marketing strategies in South Asia, focusing on increasing brand awareness and consumer engagement for their hearing implant solutions. The role involves leading digital marketing efforts, managing campaigns, and collaborating with various teams to optimize performance and achieve sales targets
Job Summary
The incumbent is responsible for leading the development and execution of best-in-class multi-channel marketing plan to drive category awareness via digital media and generate consumer demand and action in South Asia.
This role leads Cochlear India’s social media platforms, website content, Search Engine Marketing (SEM), display advertising, digital engagement, and integration into Salesforce and Marketo, and delivers reporting, optimisation, and effectiveness monitoring.
Cochlear's mission is to help people hear and be heard, and this role offers an opportunity to make a real difference to people’s lives by improving the awareness of, and access to cochlear implant technology.
Matching Summary
Match Score: 85
Cochlear is seeking a Digital Marketing Manager to drive multi-channel marketing strategies in South Asia, focusing on increasing brand awareness and consumer engagement for their hearing implant solutions. The role involves leading digital marketing efforts, managing campaigns, and collaborating with various teams to optimize performance and achieve sales targets.
Skills & Requirements
Must-have
multi-channel marketing plan execution
digital media strategy
consumer demand generation
social media platform management
Search Engine Marketing (SEM)
display advertising
digital engagement integration
campaign strategist for South Asia
Nice-to-have
driving brand choice
building recipient advocacy
localizing creative platforms
collaborating with sales teams
driving outbound execution
continuous improvement and optimization
Key Requirements
Minimum Post Graduate qualifications in marketing or business
Minimum 10 years’ experience in DTC marketing / brand management
Demonstrated experience in leading people
Demonstrated experience delivering to a sales/marketing budget