Not specified (assumed to be hybrid based on industry standards).
4-5 years brand marketing experience
Cpg or beverage industry background
Nielsen/iri quantitative analytics skills
The Coca-Cola Company is seeking a Brand Manager for its vitaminwater brand in Atlanta, Georgia. The ideal candidate will have 4-5 years of experience in brand marketing, specifically in the CPG sector, and will be responsible for executing marketing plans and driving brand growth through consumer insights and cross-functional collaboration
Job Summary
This role leads the execution of annual marketing plans spanning Big Bets and always-on initiatives to drive culturally relevant growth.
The successful candidate will partner cross-functionally with bottlers, sales, and technical teams to ensure seamless execution across the Coca-Cola system.
Candidates must be currently authorized to work in the United States as The Coca-Cola Company does not offer sponsorship for this position.
Matching Summary
Match Score: 85
The Coca-Cola Company is seeking a Brand Manager for its vitaminwater brand in Atlanta, Georgia. The ideal candidate will have 4-5 years of experience in brand marketing, specifically in the CPG sector, and will be responsible for executing marketing plans and driving brand growth through consumer insights and cross-functional collaboration.
Salary
Base: $106,800 - $138,500 USD; Bonus: 15% Annual Incentive reference value; Benefits: Full range of medical, financial, and other benefits offered
Skills & Requirements
Must-have
4-5 years brand marketing experience
CPG or beverage industry background
Nielsen/IRI quantitative analytics skills
Cross-functional team leadership
Innovation stage and gate process
Nice-to-have
MBA or advanced degree preferred
Experience with AI and digital tools
Cultural marketing expertise
Strong storytelling abilities
Fast-moving environment adaptability
Key Requirements
Bachelor's degree in Marketing, Communications, or Business required
4-5 years of experience in brand marketing or product ownership
Must be authorized to work in the US without sponsorship
Work Rights
Must be currently authorized to work in the US on a full-time basis