Director, Frontline Marketing, Cbl

Coca-Cola

Beijing, China
Brand activation expertise
Consumer marketing experience
Fluent in mandarin and english
As Director of Frontline Marketing, you will drive brand activation and consumer experience excellence across CBL mainland markets

Job Summary

  • As Director of Frontline Marketing, you will drive brand activation and consumer experience excellence across CBL mainland markets.
  • The role focuses on localization, amplification, and execution excellence of brand and innovation initiatives.
  • You will lead and inspire frontline marketing teams and bottlers with clear priorities and high execution standards.

Matching Summary

As Director of Frontline Marketing, you will drive brand activation and consumer experience excellence across CBL mainland markets.

Skills & Requirements

Must-have

  • Brand activation expertise
  • Consumer marketing experience
  • Fluent in Mandarin and English

Nice-to-have

  • Growth mindset
  • Cross-functional collaboration
  • Creative execution skills

Key Requirements

  • Bachelor's degree or above
  • 10+ years relevant experience
  • P&L responsibility

Work Rights

Not specified

Tailored Resume

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