Job Summary

• The Marketing Manager, Digital Experience & Media is responsible for accelerating demand generation and deepening engagement with both patients and Eye Care Professionals (ECPs) through best-in-class digital marketing experiences for the ACUVUE® contact lens portfolio.
• This role leads the strategy and execution of consumer media (paid digital marketing, no traditional media), CRM engagement (email marketing), and digital content initiatives designed to drive awareness, consideration, and conversion across the customer journey.
• You will be responsible for owning consumer paid media, leading CRM/email lifecycle strategy, and owning website content strategy and execution, improving SEO, traffic, engagement, and conversion.

Matching Summary

Salary

Base: $94,000.00 - $162,150.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Key Requirements

• Minimum 6 years digital marketing experience
• Bachelor's degree required
• Hands-on paid digital media expertise
• Strong CRM/email marketing experience
• Website content strategy experience
• Proven analytics capability
• Cross-functional influence skills
• Agency/partner management skills

Work Rights