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Coca-Cola HBC AG is seeking a Director of Marketing CCTM for Egypt, responsible for leading marketing strategies that enhance brand presence and market share. The role requires extensive experience in marketing leadership, particularly in brand strategy, insights, and innovation management.
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Job Summary
The Director, Marketing CCTM – Egypt serves as the end-to-end marketing leader for the country, responsible for translating Operating Unit (OU) strategies into powerful, locally relevant execution that drives brand love, market share, and business performance.
This role integrates system partners, steers capability development, and orchestrates full funnel marketing excellence across Egypt’s diverse consumer, customer, and channel landscape.
Serve as the strategic and operational marketing lead for Egypt, accountable for brand health, equity growth, market share, and full-funnel marketing performance.
Matching Summary
Match Score: 75
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Coca-Cola HBC AG is seeking a Director of Marketing CCTM for Egypt, responsible for leading marketing strategies that enhance brand presence and market share. The role requires extensive experience in marketing leadership, particularly in brand strategy, insights, and innovation management.
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Skills & Requirements
Must-have
brand love and market share
full funnel marketing excellence
local market insights
brand health and equity growth
portfolio strategy and annual planning
consumer and shopper insights
Nice-to-have
growth mindset
inclusive culture
continuous learning
Key Requirements
15+ years of senior marketing leadership experience