Director, Corporate Audience Marketing

RELX

Multiple Locations
B2b marketing experience
Enterprise technology or saas platform marketing
Go-to-market strategies
This role leads marketing initiatives for enterprise capabilities and brand awareness, responsible for developing and executing go-to-market strategies that drive awareness, perception, and engagement among Corporate R&D Audiences

Job Summary

  • This role leads marketing initiatives for enterprise capabilities and brand awareness, responsible for developing and executing go-to-market strategies that drive awareness, perception, and engagement among Corporate R&D Audiences.
  • Key responsibilities include defining and executing marketing strategy, partnering with Product, Sales, and Customer Success teams, and developing integrated campaigns targeting enterprise buyers across multiple channels.
  • The company promotes a healthy work/life balance with numerous wellbeing initiatives, flexible working hours, and offers an inclusive, agile, collaborative, innovative, and fun environment.

Matching Summary

This role leads marketing initiatives for enterprise capabilities and brand awareness, responsible for developing and executing go-to-market strategies that drive awareness, perception, and engagement among Corporate R&D Audiences.

Skills & Requirements

Must-have

  • B2B marketing experience
  • Enterprise technology or SaaS platform marketing
  • Go-to-market strategies
  • Integrated marketing campaigns
  • Account-based marketing (ABM)
  • Digital demand generation
  • Content marketing development

Nice-to-have

  • Strategic leadership
  • Cross-functional collaboration
  • Team mentorship
  • Innovation and accountability culture
  • Work-life balance promotion

Key Requirements

  • At least 5 years in enterprise technology or SaaS platform marketing
  • Proven track record of leading successful go-to-market strategies
  • Good understanding of enterprise buying cycles
  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred)

Work Rights

Not specified

Tailored Resume

Cover Letter