This role focuses on maximizing brand performance by developing effective and profitable consumer shopper marketing tools within the Haleon portfolio
Job Summary
This role focuses on maximizing brand performance by developing effective and profitable consumer shopper marketing tools within the Haleon portfolio.
The successful candidate will lead the creation of in-store visibility plans, educate store experts, and collaborate with sales teams to address market gaps.
Haleon offers a purpose-driven culture centered on the 'Win as One' strategy, emphasizing agility, performance, and ethical leadership.
Matching Summary
This role focuses on maximizing brand performance by developing effective and profitable consumer shopper marketing tools within the Haleon portfolio.
Skills & Requirements
Must-have
4+ years consumer marketing experience
Led shopper trade marketing campaigns
Brand experience in OTC or FMCG
Direct customer relationship management
Sales team collaboration skills
Nice-to-have
Bachelor's degree in Economics or Finance
Excellent presentation and communication skills
Strategic creative and analytical thinking
Strong commercial and financial understanding
Project management capabilities
Key Requirements
Bachelor's degree required
4+ years in consumer marketing position
Experience leading shopper trade marketing campaigns
Previous sales experience required
Over the counter or fast moving consumer goods category experience