Senior Analyst, Marketing Analytics

RemotePOC

Remote
Base: $52,600—$147,950 usd; bonus/equity: not spec...
Fully remote
B2b saas marketing analytics
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
RemotePOC is seeking a Senior Analyst for Marketing Analytics to play a pivotal role in shaping their global marketing strategy through advanced data analysis and attribution modeling. The position is fully remote and emphasizes innovation, strategic thinking, and collaboration within a diverse, global team

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy and dictating investment decisions.
  • Key responsibilities include developing advanced attribution models, establishing frameworks for measuring all marketing channels, and driving strategic planning and forecasting for marketing investments.
  • This role offers the opportunity to build and maintain projected Lifetime Value (LTV) models, analyze the B2B funnel for optimization, and act as a technical lead mentoring senior analysts.

Matching Summary

Match Score: 85

RemotePOC is seeking a Senior Analyst for Marketing Analytics to play a pivotal role in shaping their global marketing strategy through advanced data analysis and attribution modeling. The position is fully remote and emphasizes innovation, strategic thinking, and collaboration within a diverse, global team.

Salary

Base: $52,600—$147,950 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • B2B SaaS marketing analytics
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Share of Voice (SoV) reporting
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot, Sigma, Tableau, Looker

Nice-to-have

  • Experience working remotely
  • Automation and AI capabilities
  • Strategic communication with executives
  • Brand health and organic growth reporting

Key Requirements

  • Extensive professional experience in marketing analytics
  • Professional fluency in English
  • Demonstrates strong automation and AI capabilities

Work Rights

Not specified

Tailored Resume

Cover Letter