Own the strategic roadmap for digital channels across the player lifecycle from awareness to retention, ensuring seamless integration between game, digital touchpoints, and live service updates
Job Summary
Own the strategic roadmap for digital channels across the player lifecycle from awareness to retention, ensuring seamless integration between game, digital touchpoints, and live service updates.
Orchestrate the connected player journey across web, community, email/CRM, social, and in-game overlays, partnering with UX and platform teams to align systems around player behaviors.
Serve as the central orchestrator across marketing, product, dev, community, analytics, and operations to build shared rituals and planning frameworks that drive accountability and reduce fragmentation.
Matching Summary
Own the strategic roadmap for digital channels across the player lifecycle from awareness to retention, ensuring seamless integration between game, digital touchpoints, and live service updates.
Salary
Base: $176,600 - $261,380 per Year; Bonus/Equity: Bonus and/or equity awards; Benefits: Medical, dental, vision, 401(K), PTO, and more
Skills & Requirements
Must-have
integrated digital ecosystem
player experience across touch points
live service F2P environment
digital infrastructure and channels
player retention and engagement
cross-functional integration
Nice-to-have
player-centric innovation
strategic architect and systems thinker
inclusive work environment
Key Requirements
10+ years in FTP, live service, digital strategy, product strategy, or platform strategy roles
Deep understanding of platform business models
Experience aligning digital strategy with product cycles
Proven success building roadmaps and experiences at the intersection of data, design, product, and GTM
Exceptional executive communication and cross-functional leadership skills