Senior Marketing Manager

Commonwealth Bank (CBA)

Hybrid (at least half the time in-office)
5+ years performance marketing experience
Google ads and paid social expertise
Multi-million dollar budget management
Unloan, a digital home loan business backed by Commonwealth Bank, seeks an experienced Senior Marketing Manager to drive performance-focused digital acquisition efforts. The ideal candidate will possess extensive marketing experience, particularly in performance channels, and will be responsible for managing large-scale campaigns, budgets, and stakeholder relationships

Job Summary

  • The role focuses on driving high-quality home loan applications through sophisticated performance campaigns across Google Ads and Paid Social.
  • Candidates must manage a multi-million dollar media budget while aggressively targeting Cost Per Acquisition goals and brand awareness.
  • The position requires deep technical capability in data mapping, attribution modeling, and validating results through lift studies.

Matching Summary

Match Score: 85

Unloan, a digital home loan business backed by Commonwealth Bank, seeks an experienced Senior Marketing Manager to drive performance-focused digital acquisition efforts. The ideal candidate will possess extensive marketing experience, particularly in performance channels, and will be responsible for managing large-scale campaigns, budgets, and stakeholder relationships.

Skills & Requirements

Must-have

  • 5+ years performance marketing experience
  • Google Ads and Paid Social expertise
  • Multi-million dollar budget management
  • CPA target achievement track record
  • Google Tag Manager and Data Studio proficiency
  • Server-side tagging implementation skills

Nice-to-have

  • HTML or SQL technical skills
  • SEO/AEO knowledge
  • Fintech industry background
  • Affiliate network management experience
  • Brand awareness balancing mindset

Key Requirements

  • 5+ years hands-on performance marketing experience
  • Proven track record hitting aggressive CPA/ROAS targets
  • Experience with large-scale paid channel management
  • High proficiency in manipulating large datasets
  • End-to-end technical capability in tagging implementation

Work Rights

Not specified

Tailored Resume

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